Hey there! If you’re reading this, it’s likely because you’re looking for ways to start a second income stream and you’ve heard that promoting Amazon products can be a great way to do it. Well, you heard right!
In 2023, it’s more important than ever to have multiple streams of income. The economy is always changing and it’s smart to have a backup plan in case something happens to your main source of income. Plus, who wouldn’t want a little extra cash in their pocket?
But where do you start? How do you set yourself up for success in the world of affiliate marketing? That’s where this guide comes in.
We’re about to walk you through everything you need to know to get started promoting Amazon products and earning a second income. We’ll cover everything from setting up a self-hosted WordPress site and choosing the right theme to finding the best topics to write about and using long-tail keywords to rank in search engines.
By the end of this guide, you’ll have the knowledge and tools you need to start promoting Amazon products and earning a second income. So let’s get started!
Setting up a self-hosted WordPress site
This is important because having your own self-hosted blog gives you more control and flexibility over your content and allows you to fully monetize your website through affiliate marketing.
Step 1: Choose a Domain Name and Hosting Provider
The first step in setting up your blog is to choose a domain name and hosting provider. Your domain name is the URL or address of your website, so it’s important to choose something catchy and relevant to your niche. When it comes to hosting, there are a variety of options to choose from, but we recommend going with a reputable provider like NameCheap or GoDaddy.
Step 2: Install WordPress
Once you have your domain name and hosting set up, the next step is to install WordPress. This can usually be done through your hosting control panel, and many hosting providers offer one-click WordPress installation.
Step 3: Choose a Theme
Now that you have WordPress installed, it’s time to choose a theme for your blog. A theme determines the overall design and layout of your website, so it’s important to choose one that is visually appealing and easy to navigate. There are many free and premium themes to choose from, and it’s worth taking the time to find one that fits your brand and aesthetic.
Step 4: Install Essential Plugins
There are many plugins available for WordPress that can help to enhance the functionality of your blog. Some essential plugins to consider include a security plugin, an SEO plugin, and a backup plugin. Here is a list of reliable plugins you can consider:
- SEO: Yoast, RankMath, or All in One SEO. All three are great options, we recommend Yoast. The free version is all you will need.
- Contact Form 7: This plugin is easy to set up and use. The default contact form is all most websites use it for, but you can also customize and create new forms.
- All-in-One Migration: This lets you easily make backups, which can be saved to a file or on the cloud
- JetPack: If you want to be able to post to your blog or website directly from your phone, you can sync your website with WordPress.com using the free JetPack plugin. It’s completely free, but they make it difficult to see the free plan when setting it up – so watch out for it!
- Wordfence: Security is crucial, so setting this up right away can prevent some major headaches down the road. Wordfence is free and easy to set up – and no, it doesn’t ruin your site’s performance.
- Google Site Kit: Google did a great job making this plugin, as you can easily sync your website with a Google Analytics, Search Console, and Adsense account. If you give the plugin permission, it can create and set up everything for you within a few clicks. It’s amazing, no more copy/pasting tracking code or dealing with verification processes.
Step 5: Create Your First Blog Post
Once you have your blog set up and customized to your liking, it’s time to start creating content. Start by writing your first blog post and publishing it on your website. Remember to include relevant keywords and make sure to link to any Amazon products you are promoting.
By following these steps, you should now have a fully functional self-hosted WordPress blog that is ready for affiliate marketing. In the next section, we will discuss how to choose the right products and topics to promote on your blog.
Selecting topics and long-tail keywords
As an Amazon affiliate, it’s important to choose topics and keywords that will drive profitable traffic to your site. Here are some tips for researching and selecting profitable topics for your Amazon affiliate site:
Look for products with high demand and low supply: Choose products that have a high demand and low competition, as these will be easier to rank for in search engines and more likely to drive sales.
Research the competition: Check out other websites in your niche and see what topics and keywords they are using. This will give you an idea of what is already working and what gaps you can fill.
Use keyword research tools: There are many free and paid tools available, such as Google’s Keyword Planner, that can help you identify profitable keywords and topics. AnswerThePublic and UberSuggest are also both great tools to use!
Consider long-tail keywords: Long-tail keywords are more specific and less competitive than short-tail keywords. They are also more likely to convert, as they are used by people who are closer to making a purchase.
Blog about topics and products you understand: Having personal experience around the topic or types of product you’re promoting can be extremely beneficial and make or break your blogging efforts.
Writing about the problems the products solve
As an Amazon affiliate, it’s important to highlight the benefits and solve problems in your content to effectively recommend products to your audience. By writing about the problems that the products solve, you can naturally recommend them to your readers and show them how the products can improve their lives.
Identify the problems
Before you start writing, think about the problems that your products can solve for your audience. This could be anything from a practical problem, such as a slow computer, to a more emotional problem, such as feeling stressed.
Explain the benefits
Once you’ve identified the problems, explain how the products can solve them and what benefits they offer. This could be improved efficiency, increased productivity, or increased happiness.
Use real-life examples
To make your content more relatable and engaging, use real-life examples to illustrate how the products have helped people solve similar problems.
Write in a conversational tone
While it’s important to provide valuable information, you don’t want to come across as pushy or salesy. Write in a conversational tone and focus on helping your readers, rather than just selling to them. When writing about the solution to a problem, it becomes natural to recommend the right product for the job.
For example, if you’re writing about the best way to clean brake dust off a car’s wheels, then it only makes sense to recommend the right cleaner for the job, as not all wheel cleaners are created equal. But, you can also recommend alternatives to avoid making it look too promotional.
Readers often leave when they discover the content they’re reading is only trying to sell them on something, so be careful and only recommend good products!
The Importance of Building an Email List and How to Start One
An email list is a valuable asset for any online business, including an Amazon affiliate website. By building an email list, you can establish a direct line of communication with your audience and keep them informed about new products, promotions, and content on your site.
There are many email marketing tools available, but one of the most popular and user-friendly options is MailChimp. MailChimp offers a free plan that allows you to send up to 10,000 emails per month to a list of up to 2,000 subscribers.
To get started with MailChimp, you can sign up for an account on their website and follow their step-by-step guide to set up your first email list. They also offer a free WordPress plugin that makes it easy to integrate MailChimp with your WordPress site and start building your list.
Once you have your email list set up, you can start collecting subscribers by offering opt-in incentives such as exclusive discounts, free resources, or early access to new products. You can also use MailChimp’s automation features to send targeted emails to your subscribers based on their interests and actions.
The Possibilities Are Endless
It’s highly important that you set yourself up for success by following best practices for building and optimizing your website. By choosing a reliable hosting provider, selecting a fast and lightweight theme, and using strategic keywords and topics, you can create a website that is optimized for performance and conversion.
But don’t stop there! Building and optimizing your website is just the first step. To truly succeed as an Amazon affiliate, you need to take action and consistently create and promote high-quality content. This includes building an email list and engaging with your audience on social media.
From here, the possibilities are truly endless, as you can create a YouTube channel, podcast, or scale via social media platforms like TikTok and Instagram.
And seriously, don’t be afraid to scale! If you find success with one website, consider building additional websites in different niches or expanding your current site to cover a wider range of products. The possibilities are endless!
So don’t wait any longer – take action and start building your Amazon affiliate website today. With hard work and dedication, you can turn your website into a profitable and sustainable online business.